Digital Marketing Excutive

Company: Soft Crayons Tech Solutions

Profile: Digital Marketing Excutive

Location: noida,GZB

Job Category: Java

Job Description

This is a full-time, on-site role located in Noida for a Digital Marketing Executive. The primary responsibility of the Digital Marketing Executive is to oversee and manage digital advertising campaigns for our clients. The role includes conducting keyword research, creating and managing campaigns, analyzing campaign performance, optimizing campaigns, and managing budgets. The candidate will work closely with the digital marketing team and other cross-functional teams to plan, execute, and analyze results of campaigns and report to the marketing manager.

Qualifications

Bachelor's degree in Marketing, Business, or a related field.
2+ years of experience in in performance marketing with a focus on driving customer acquisition and revenue growth.
Hands-on experience with various digital marketing channels and tools such as Google Ads, Facebook Ads Manager, Google Analytics, etc.
Knowledge of PPC, social media marketing, email marketing and mobile marketing strategies
Conduct in-depth analysis of campaign performance metrics, identify trends, and provide actionable insights to enhance campaign effectiveness and maximize ROI.
Strong analytical skills and ability to analyze complex data sets to draw insights and make recommendations
Stay updated with industry trends, new tools, and best practices in digital marketing, implementing innovative strategies to stay ahead of the curve.
Generate reports and presentations to communicate campaign performance, insights, and recommendations to key stakeholders.