prof trained


Professionals Trained
batch image


Batches every month
country image


Countries & Counting


Corporate Served

Softcrayons – Best SMO Training Institute In Ghaziabad

Are you looking for the Best SMO Training Institute in Ghaziabad? If so, you've come to the right place.
At our institute, we will teach you everything you need to know about SMO, including how to create effective marketing campaigns on social platforms.

Plus, we offer a wide range of other courses that will help you achieve your goals in life.

Social Media Optimization (SMO) promotes a brand (product/service) via social networks like Facebook, LinkedIn, Instagram, Twitter, etc.
Social media platforms are among the best assets to improve a website's organic search results and traffic.

Impact of SMO Training with Certification in Ghaziabad

Communicating with family and friends across distances was the norm for many at the beginning of time.
However, today, communication has become much more convenient and quicker thanks to the advent of social networks.
The usage of social networks has witnessed an enormous shift.

Businesses began using social media

  • To Build the Brand's Image
  • Keep an Online Presence
  • Interact with Their Customers
  • Improve Engagement.

The research suggests that businesses utilize social media to create a community, and spotlight brand news and other parameters on platforms.

These are also included. These include shares, likes, and comments. Social media's importance in business and consumer markets is indisputable.

It mirrors the shift in the behaviour of consumers, which brands use to create communities and share the word about their products and services.
Thus, social media's influence on businesses extends its popularity beyond its primary function of simply communicating information.

Utilization of SMO Courses Certification in Ghaziabad

As we said earlier, Social Media Optimization (SMO) is crucial in every aspect of the business, allowing it to reach more people via various social media sites.
If you have a site, you should consider SMO Certification Training in Ghaziabad to promote your brand.
Every business in India depends on social media platforms to comprehend the needs of their customers for the promotion of their brand and to determine the success rate.

Some of the top benefits of Operating Social Media Optimization (SMO) to promote business.

You can increase your company's reach by using different social media platforms.

Your followers who are on Social Media can easily link back to your site:

  • Bring traffic to your site
  • Brand recognition
  • Build trust with customers

You can also share your entertaining content with your friends and spread it across social media channels.

  • Your site's visibility is given an increase
  • Your business' conversion rates escalate
  • Cost-effective compared to conventional marketing techniques

Employment Opportunities within SMO Training Institute in Ghaziabad

Since companies began to adopt Social Media as one of the best sources to help them grow and grow, the demand for career opportunities for Social Media Optimization (SMO) increased with myriad job opportunities.
As a result of recognizing the importance of social media's existence and demands on jobs, many are enrolling in the Social Media Optimization program. They are getting a job as social media marketing professionals.
This blog will give you a basic knowledge of the importance of social media Optimization and its importance and benefits for any business or professional.

Prominence of SMO Training Courses For Leading Industries

SMO Certification Training in Ghaziabad is a primary online showcasing option that aids businesses in growing their reach via different platforms available for diverse social networks.
Social Media is a new component of 'correspondence' and collaboration with advertising.
Below are a few of the importance of SMO Course Training in Ghaziabad for businesses that you shouldn't ignore.
Social Media Optimization develops a steady flow of customers, potential ones, to become customers to boost your business.
The strategies you employ will promote your business on social platforms.

It aids you in making a conscious decision about your brand or image within these massive social systems and administrative spaces.

It empowers you to research the market to improve your image and set the digital marketing program in motion offline or online.
This is one of the Best SMO Certification Courses in Ghaziabad, which leads the services in India and incorporates diverse social media platforms such as Google Plus, Pinterest, Facebook, Twitter, etc.
SMO, for Social Media Optimization, is an essential component of Internet advertising that aids businesses in expanding their reach through a variety of media, including social media websites and discussion sites, websites, and online communities.

Branding Development System

A good example is that the Internet promotes incredibly effectively. SMOs can quickly create awareness about product, brand, and administrative issues by utilizing social system administration sites.

Easy in Techniques

SMO is more viable in terms of cash and technique than conventional marketing.

Boost Your Digital Marketing Techniques

SMO can give you extensive backlinks to boost your standing among the top companies.

Sync Through Diverse Moves

Your photo with SMO will be visible on the most popular social networks in minutes.
For the best results, you must choose the most efficient advertising method.

Focus on Explicit View

SMO endeavours to arrive at explicit customer groups based on their age, interests, and sexual orientation and, finally, show the benefits to your company.

Integrate with Other Authentic Sites

Your website is praised for the amount that it connects to. This is why getting more people to connect to your website is a definite requirement.

Connect Through Inbound Links

In web indexing, the inbound connections are essential in promoting your site.
It is essential to make more people with your localities and online journals to improve the visibility of your website.

Using the Content

You can download audio recordings from YouTube to enhance your site and boost your website's traffic.
Making your content travel with the help of videos, audio documents, and PDF documents sent to locations relevant to your business will aid in creating backlinks to your website, ensuring that the traffic coming to your website will be significantly increased.

Generate Traffic

Aside from the web index and email marketing, the most significant source of visitors is the SMO.
If you do it well, you can expect massive traffic to your website.
Permeability of your site: as you've probably guessed, many users use social media systems to manage their sites, forums and online networks.
SMO Course Training in Ghaziabad helps you increase the perception of your website.

Correspondence Channel

Today, companies offer their customers a company option to ensure that customers can communicate with them and be a part of a substantial relationship.
Free advertisement SMO Training with Certification in Ghaziabad is being shown to be a fantastic source of information.

Accessible in Focusing on the Community

You can promote your business to a limited audience with social media and internet-based platforms.
However, on the flip side, if your company is a part of the whole population, it can be easier to reach out to the world population using SMO administrations.

Build Customer Trust

If a customer contacts you through your Social Media channel and gets an immediate response, that helps increase the loyalty rate among consumers while increasing the value.

Sharing Information Quickly

Suppose you must communicate the arrival of a different item, public announcement, or essential information you need to get to your customers and clients. In that case, SMO provides an excellent SEO and social media marketing stage.

It is possible to announce the news without much effort and to the audience with a high conversion rate in this manner, making financial plans more attractive.

However, on the contrary, if your company is a part of the general public, It becomes much simpler to connect with the global audience through a  social media optimization strategy.
Studies have proven that securing social media marketing costs less than traditional advertising strategies.

Paid Alternatives Are the Best Options

Although SMO provides several options for free, such as posting to a blog and gathering content or other content, there are several paid options to reach out to the targeted audience.
Although they have paid options, they're also financially savvy compared to the success rate.

Build Relations With Diverse Clients

If you change the Facebook or Twitter pages or another similar platform, your customers share their views and help you know what your customers want from you.

Therefore, it helps build trust and a strong relationship and allows you to grow.

If you're a private business or a start-up with a less showcasing expenditure plan, then at this time, social media will be the best way to reach potential customers without issue.
An effective advertising campaign through social media can be sufficient to make the greatest return on investment.

Boosting the Fame Pace

If you want to be famous quickly, you must help by providing SMO Course Training in Ghaziabad.
With the help of SMO, you can achieve widespread success. Every business should be able to gain the loyalty of its customers since loyal customers are the basis of every company.
Social Media showcases let you connect with your customers consistently and use their feedback to enhance your unrelenting commitment.
Softcrayons Tech Solution is the best SMO Training Institute in Ghaziabad. It is one of the leading IT institutes that offers professional training to make you more active among the reputed industries.

Related Courses:


Explore the dynamic world of advanced digital marketing with SoftCrayons Tech Solution's comprehensive course. Gain in-depth SEO, social media marketing, PPC, and email marketing knowledge to drive online success. Learn from industry experts and hands-on practical training to boost your career in the digital realm.

Search Engine Optimization (SEO) TRAINING:

Unlock the potential of Search Engine Optimization (SEO) with our specialized course. Dive into the intricacies of improving website visibility, driving organic traffic, and ranking higher on search engines like Google. Through hands-on training and expert guidance, you'll gain the expertise to optimize websites and content, ensuring they reach their full potential in search engine results.


Master the art of Email Marketing with our comprehensive training course. Explore practical strategies for building and nurturing customer relationships, crafting compelling email campaigns, and maximizing ROI. Led by industry experts, this course provides hands-on experience to help you harness the full potential of email marketing for your business or brand.


Elevate your marketing game with our SMS Marketing course. Learn to harness the power of text messaging to reach and engage your audience effectively. Discover best practices, compliance guidelines, and strategies for driving results through SMS campaigns. Enroll now to become proficient in SMS marketing and take your marketing efforts to the next level.


Explore the world of Content Marketing – create compelling content that captivates and converts. Master the art of engagement and drive growth for your brand with our specialized course.


Dive into Pay-Per-Click (PPC) advertising and learn to drive targeted traffic and maximize ROI through strategic online campaigns.

Affiliate Marketing

Unlock the potential of Affiliate Marketing with our comprehensive course at our Ghaziabad Institute. Learn the art of partnerships, revenue sharing, and digital marketing strategies. Gain expertise in creating profitable affiliate programs and harnessing their power for business growth. Join us and become a skilled affiliate marketer.

Google Analytics

Master the art of data-driven insights with our Google Analytics course at our Ghaziabad Institute. Explore the world of web analytics, tracking user behavior, and optimizing online performance. Gain proficiency in Google Analytics tools and techniques. Join us and take control of your digital marketing strategies with data-driven precision.

Video Marketing Training

Enhance your digital marketing expertise with our specialized Video Marketing Training at our Ghaziabad Institute. Dive into the art of creating compelling video content, optimizing for online platforms, and harnessing the power of visual storytelling. Join us to master video marketing and elevate your digital marketing skills.

Course Syllabus

Enquire now


Learn, Grow & Test your skill with Online Assessment Exam to achieve
your Certification Goals

Contact Us



Beginner - Advance


50 - 110


Google Certification


E-Books, Notes, etc.


3 month - 6 month

Training Features

Expert led Training

Our programs is led by industry experts who bring years of real-world experience to you, which helps you to gain more experience to the classroom.

Flexible Learning

You can choose our courses either online or in-person training. We also offer self-paced learning options that allow you to learn at your own pace.

Hands-on Experience

You'll have access to a range of tools and resources by our faculty in this course, that will help you develop to secure networks in real-world environments.


Our Programs is a prestigious certification which is recognized worldwide and can help you get advanced to build your future career in the network security.

Benefits of the Course

100% Placement Assistance

Softcrayons provides job oriented training to all students and they get job as soon as they complete their training

Live Projects Training

Softcrayons is the best Institute in Noida and Ghaziabad for Live Projects Training. we provide Complete Live Projects training with real-time scenarios for all our students

Mock Interview Session

Sharpen your interview skills with our mock interview session. Gain confidence, receive feedback, and ace your next interview

Globally Recognized Certifications

Unlock global opportunities with our recognized certifications. Validate your skills and expertise, stand out in your field, and advance your career with confidence


  • Introduction to SMO
  • Brief history of SMO
  • What is SMO?
  • Why is SMO important?
  • What benefits does SMO have?
  • What is SMO Gererally do?
  • Why to choose SMO?
  • Software architecture of SMO
  • Advantages of SMO
  • SMO features SMO market
  • Comparing SMO with other Technology
  • Terms and acronyms

  • What are the search engines?
  • How search engines work
  • Major functions of a search engine
  • What are keywords?
  • Different types of keywords

  • What is social media?
  • Understanding the existing Social Media paradigms & psychology
  • How social media marketing is different than other Forms of Internet marketing
  • Extended with Example
  • Useful of Internet Marketing
  • Extended with Example

  • Understanding Facebook marketing
  • Creating Facebook page
  • Uploading Contacts for invitation
  • Exercise on fan page wall posting
  • Increasing fans on the fan page
  • How to do marketing on fan page(with example)
  • For engagement
  • Important Apps to do fan page marketing
  • Facebook advertising
  • Best practices for facebook advertising
  • Understanding facebook's best practices
  • Understanding edge rank & art of engagement

  • Understanding Video-campaign
  • Creating First Video Marketing
  • Expanded - In detail with Example
  • Importance of Video Marketing
  • Benefits of Video Marketing
  • Uploading videos on a video marketing website
  • Using youtube for business
  • Developing youtube video Marketing Strategies
  • Bringing visitors from youtube videos to your website
  • Creating video Adgroups
  • Targeting options

  • Understanding Mobile Devices
  • Mobile Marketing & Social Media
  • Mobile Marketing Measurement & Analytics
  • Fundamentals of Mobile Marketing
  • Key Industry Terminology
  • Creating a Mobile website through WordPress
  • Using Tools to create Mobile Website
  • Extended-in-detail with Example
  • Using tool to create Mobile App
  • Extended-in-detail with Example
  • Advertising on mobile(App & Web)
  • Extended-in-detail with Example
  • Targeting Ads on App
  • Extended-in-detail with Example
  • targeting Ads via Location
  • Extended-in-detail with Example
  • Targeting Ads Via SeachEngine
  • Extended-in-detail with Example
  • Content Marketing on Mobile
  • Extended-in-detail with Example
  • Mobile st Mobile strategy-segmentations option targeting and differentiation
  • Extended-in-detail with Example
  • Mobile Marketing Mix
  • Extended-in-detail with Example
  • SMS Marketing
  • Extended-in-detail with Example
  • Creating Mobile Application
  • Extended-in-detail with Example
  • Uploading Mobile App on Android and iOS
  • Extended-in-detail with Example
  • Testing of Function
  • Extended-in-detail with Example

  • Introduction to Google Analytics
  • How Google Analytics works
  • Understanding Google Analytics Account Structure
  • Understanding Google Analytics Insight
  • Extended-in-detail with Example
  • Understanding cookie Tracking
  • Extended-in-detail with Example
  • Types of cookie tracking used by Google Analytics
  • Extended-in-detail with Example
  • Starting with Google Analytics
  • Extended-in-detail with Example
  • How to set up analytics account
  • Extended-in-detail with Example
  • How to add analytics code to the website
  • Extended-in-detail with Example
  • Understanding Goals and conversion
  • How to set up a goal
  • Understanding different types of Goals
  • Creating the first display campaign
  • Understanding bounce & bounce rate
  • Difference between exit rate & bounce rate
  • How to reduce the bounce rate
  • How to set funnels in goals
  • Extended-in-detail with Example
  • Importance of funnels
  • How to integrate AdWords & analytics account
  • Benefits of integrating AdWords & analytics
  • Extended-in-detail with Example
  • Measuring the performance of marketing campaigns Via Google Analytics
  • Extended-in-detail with Example
  • What is link tagging
  • How to set up link tagging
  • Extended-in-detail with Example
  • Understanding Filters and Segments
  • Extended-in-detail with Example
  • How to fill Filters & Segments
  • Extended-in-detail with Example
  • How to view customized reports
  • Extended-in-detail with Example
  • Monitoring Traffic Sources
  • Extended-in-detail with Example
  • Monitoring Traffic Behaviour

  • What is Online Advertising
  • Types of Online Advertising
  • Display Advertising
  • Banner ads
  • Rich media ads
  • Pop-ups & Pop-under ads
  • Contextual Advertising
  • In-text ads
  • In Image ads
  • In video ads
  • In page ads
  • What is the payment module
  • Companies that provide online advertising solutions
  • Tracking & Measuring ROI of online adv.

  • What is Email Marketing?
  • How does Email work?
  • Challenges faced in sending build messages
  • How to overcome these challenges
  • Types of Email Marketing- Opt-in & bulk emailing
  • What is Opt-in Email Marketing?
  • Setting up an Email Marketing account
  • The best platform to do Opt-in Email Marketing
  • Setting up lists & web form
  • Creating a broadcast Email
  • What are auto responders?
  • How to do bulk Emailing?
  • Best practices to send bulk Emails
  • The trick to land in the inbox instead of the spam folder
  • Top Email Marketing Software & a glimpse of how to use them
  • Improving ROI using A/B Testing

  • What is Ecommerce?
  • Top ecommerce website around the world & it's the scenario in India
  • Difference between Ecommerce Software & Shopping cart Software
  • Payment Gateway, Merchant accounts & Logistics for physical goods
  • Integrating Woocommerce & setting up an e-commerce store on WordPress
  • Affiliate Marketing by promoting products that look like an Ecommerce Store
  • Case Study on E-commerce website
  • How to do Google products listing Ads(PLA) for Ecommerce Website
  • How to do SEO for an Ecommerce Website
  • Quote
  • Webroot
  • Sucuri
  • Immuno WebScan
  • VirusTotal
  • McAfee Check Single URL
  • Trend Micro Site Safety
  • Google Search Console
  • Norton Safe Web
  • Open Graph Debugger
Request more information

By registering here, I agree to Croma Campus Terms & Conditions and Privacy Policy


Related Courses

image not found

CISA Training Certification

Level : Beginner - Advance

Information security and assurance professionals worldwide respect the Certified Information Systems Auditor (CISA) credential. ISACA (Information Systems Audit and Control Association) is a nonprofit group that provides this service.

image not found

Python Training

Level : Beginners to Advanced

If you are looking for a career in technology, Python Training Courses in Ghaziabad can help you get started.  A variety of Python Training Courses are available, so you can find one that is right for you.  Python is a popular, general-purpose, object-oriented, and high-level programming language.

Quick Call
Enquiry Now